Flink
Fresh drops for a new generationFlink, the grocery delivery service, and &C, Chantal Janzen's lifestyle brand, launched a product line together. Both brands were already established, so I designed packaging where each stays recognisable on the same pack.
(01)
Coffee
Each product family has its own gradient, so coffee, chocolate and juice are easy to tell apart. Within the coffee range, every strength gets its own colour.
(02)
Chocolate
The chocolate bars use deeper, warmer gradients than the rest of the range. Each category also got its own ads, set in the moment the product is made for, like an evening on the couch.
(03)
Juices
Juices and shots get the lightest, brightest gradients in the range. The line launched in 2024 and did well enough that new flavours followed in every category.
