Summary

Crafting a brand identity for Europe's UGC platform.

Client

Barter

Services

Brand Identity
Art Direction
UX/UI Design
Web Design
Web Development

Year

2025

The challenge

AI is transforming our world, and it requires immense amounts of data. At 375ai, we believe that AI’s full potential is realized with real-time data processed at the edge, with privacy and security at the forefront. Our vision is to build the world’s first and largest decentralized edge data intelligence network. Leveraging advanced AI and blockchain technology, we enable real-time data processing and analysis, ensuring data privacy and enhanced experiences for people around the world.

Approach

AI is transforming our world, and it requires immense amounts of data. At 375ai, we believe that AI’s full potential is realized with real-time data processed at the edge, with privacy and security at the forefront. Our vision is to build the world’s first and largest decentralized edge data intelligence network. Leveraging advanced AI and blockchain technology, we enable real-time data processing and analysis, ensuring data privacy and enhanced experiences for people around the world.

Crafting a brand identity for Europe's UGC platform.

The brand is built around the iconic B, a logo created for instant recognition, comparable to the simplicity and memorability of the Tinder flame. This is set on a friendly, inviting green, the main brand color.

Barter is designed as the ultimate platform for content creators to discover brand collaborations, grow their portfolio, and connect with a community of like-minded creators.

Looking for a creative partner to take your brand further?

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